TRENDS Research & Advisory is participating as a research partner in the 44th edition of the Sharjah International Book Fair 2025, which will take place from November 5 to 16 at the Expo Centre Sharjah, under the theme “It’s Between You and a Book”. The event brings together 2,350 publishers and exhibitors from 118 countries, alongside hundreds of thinkers, writers, translators, and creatives from around the world, offering more than 1,200 cultural, creative, and artistic activities.

TRENDS will enrich the fair with around 500 scientific and knowledge-based publications showcased at Stand No. 16L, Hall 6. These include original and translated books, research papers, and studies covering a wide range of fields such as economics, politics, artificial intelligence, and advanced technology, in addition to new titles on cybersecurity, sustainable development, foreign policy, international relations, political Islam, climate, environment, and health, among others.

Supporting Research and Knowledge

Dr. Mohammed Abdullah Al-Ali, CEO of TRENDS Research & Advisory, stated that TRENDS is proud to be the research partner of the Sharjah International Book Fair in its new edition, emphasizing that this partnership strengthens constructive scientific research and purposeful knowledge. He explained that TRENDS seeks to transform research and studies into actionable insights and practical solutions that can be utilized across different sectors.

He added that participation in the fair also promotes a culture of scientific research and ensures that the results of studies reach a broader audience, including policymakers, researchers, and the public – thereby increasing their social value and enhancing the impact of meaningful research.

Dr. Al-Ali affirmed that the Sharjah International Book Fair, as one of the most significant cultural and intellectual platforms in the Middle East, provides an ideal opportunity for direct interaction with the public. It enables researchers and academics to engage closely with their audiences, gather feedback on their work, and gain a deeper understanding of the community’s interests and perspectives – all of which enrich future research efforts.

Enhancing Social Awareness

The TRENDS CEO noted that through its research partnership in the 44th edition of the fair, the center aims to enhance community awareness of regional and global issues via dialogue sessions, panel discussions, and interactive workshops that shed light on cross-border topics such as artificial intelligence, cybersecurity, terrorism, and sustainability. These initiatives expand intellectual horizons and help prepare a generation that is more informed and aware of the world around it.

He further highlighted that, through its sixth participation in the Sharjah International Book Fair, TRENDS seeks to promote global dialogue and open new avenues for sustainable strategic cooperation with international intellectual, academic, and cultural institutions, thereby fostering a deeper exchange of ideas, experiences, and scientific knowledge. This aligns with TRENDS’ mission to support the knowledge society through reading, research, analysis, and a profound understanding of current and future global developments.

17 New Publications

Rawdha Al-Marzouqi, Researcher and Director of the Distribution and Exhibitions Department at TRENDS, explained that the center’s agenda at this year’s fair includes the signing of 17 new publications authored by TRENDS researchers and writers. It also features a series of youth panel discussions and interactive meetings designed to foster intellectual engagement, enable young people to express their ideas, and expose them to scientific perspectives that contribute to building a better future for humanity.

Al-Marzouqi added that the TRENDS stand will also witness the launch of several innovative research and youth initiatives aimed at making knowledge, research, and scientific studies accessible to the broader public – particularly young audiences – in simplified and engaging formats.

She noted that TRENDS will also launch a collection of new books and studies, including: “The Criminal Confrontation of Terrorism Crimes in UAE Legislation”; “Cyberterrorism: The Invisible Enemy and the Reshaping of Global Security”; “Managing Digital Media Crises”; “Cyberterrorism: The Invisible Enemy and the Reshaping of Global Security”; and “Criminal Treatment of Cyberterrorism”, among others.