Saad Wajid is a seasoned Digital Transformation and Marketing Strategist with over a decade of experience driving growth and innovation. He specialises in e-commerce, analytics, venture capital, and think tanks and excels in performance marketing and project management. Saad is keenly interested in generative AI and incorporates it into his marketing activities.

Saad holds an MBA with dual specialisations in Systems and Marketing from SDM Institute for Management Development and a bachelor’s of engineering in computer science from Malnad College of Engineering. He has worked with top companies like SPI (Cognizant), TE Connectivity, Dechmont, and Castor & Pollux LLC.

Currently, as the Senior Marketing Specialist at TRENDS Research & Advisory in Abu Dhabi, Saad oversees multi-channel marketing strategies, drives brand growth, and optimises campaigns based on data insights. His strategic vision and expertise in digital marketing make him a valuable asset in the digital landscape.